Bachelor of Business Administration (Hons) in International Business
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About the University
Nilai University
Explore academic programs at Nilai University
Programme Details
- Qualification
- Bachelor
- Study Mode
- Physical
- Duration
- 3 Years
- Subject Area
- General
- Intake Months
- JanuaryJuly
Course Overview
The Bachelor of Business Administration (Hons) in International Business at Nilai University equips students with comprehensive knowledge in international commerce, cross-cultural management, global marketing, and international finance. Graduates are prepared for roles such as Marketing Manager, Product Manager, Social Media Executive, Public Relations Executive, Marketing Consultant, Brand Executive, Business Development Executive, and Bank Executive.
Program Structure
- Common Core: Business Communication, Business Ethics and Social Responsibility, Essentials of Information Skills, Foundation of Business, Human Resource Management, Introduction to Finance, Introduction to Financial Accounting, Introduction to Management Accounting, Law for Business, Principles of Management, Principles of Marketing, Principles of Macroeconomics, Principles of Microeconomics, Quantitative Methods for Business
- Discipline Core: Business Analytics, Business Research Methods, Consumer Behaviour, Digital Marketing, E-Commerce, Entrepreneurship, Financial Technology, Human Resource Development, Marketing Management, Organisational Behaviour, Personal Finance, Strategic Management
- Specialization: Business Process Management, Business Project Plan, Global Marketing, Global Talent Management, International Business, International Business Law, International Finance, International Management, Leadership, Logistics and Supply Chain Management
- Industrial Training: Internship
Entry Requirements
- STPM: Pass with a minimum Grade C (GP 2.0) in any two (2) subjects, and a pass in Mathematics and English at SPM level
- A-Level: Pass with a minimum Grade D in any two (2) subjects and a pass in SPM Mathematics
- UEC: Pass with a minimum Grade B in five (5) subjects and pass in Mathematics and English
- STAM: Pass with a minimum Grade of Jayyid and pass in Mathematics and English at SPM level
- Foundation/Matriculation: Pass with a minimum CGPA of 2.00
- Diploma/Advanced Diploma (Level 4/5, MQF): Pass with a minimum CGPA of 2.00 or its equivalent
- English Language Requirements (for international students): MUET 4.0, IELTS 5.5, TOEFL 8 (Ess OL) / 46 (iBT), Pearson 51, Linguaskill 160, OET 200, ELS 108